Account Manager Aldi [Belgium]

 

Overview:

The Account Manager Aldi is part of the Sales Team. He/she will be responsible for developing and delivering the Strategic & Annual Sales Plan for Aldi for all categories (Savoury, Carbonated Soft Drinks)

Responsibilities:

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Business:

Management of the business related to the customer portfolio. More precisely:

• Profound customer understanding (history, organization, strategy, Intl. links, etc.)
• Delivers the agreed annual Sales objectives on Volume, Net Revenue, Contribution, Trade Investments, Market Share, Forecasting, Obsoletes, NOPBT (Net Operating Profit Before Taxes) for total Food & Beverages withAldi
• Leads the development and implementation of the Strategic and Annual Operating Plan across categories
• Builds Customer plans
• Leads WCCE (World Class Customer Engagement) and Joint Business Planning for Strategic accounts
• Identifies new opportunities within the organization for growth and efficiency
• Develops, Negotiates, Follows up on Customer plan incl strong CDA’s (Customer Discounts & Allowances)to deliver targeted results which are aligned with the customer plan
• Follow-up and execution of International Agreements
• Translate Retailer Strategy into a Pepsico commercial plan
• Close follow up of Internal budgeting processes & forecastingand Close Monitoring of customer investments.
• Lead Optimization of the assortment, in collaboration with Category management, Global Busines Service, Marketing, Sales finance and lead introduction of new products.
• Supports the (shopper) marketing departments and GBS counterparts in their development and implementation of promotional plans
• Develops & manages based on input from customer, national promo calendar and develops tailor made promotional calendar where possible. Develops in-store activities in collaboration with GBS/ Shopper Marketing Team. Follow-up on promo pressure & efficiency in collaboration with Sales finance, GBS and NRM (revenue management)
• Implement and follow-up of specific projects as well in supply as in demand management.
• Request market data or analysis (Nielsen) to GBS insights, understand analysis & if necessary perform extra analysis individually and communicate conclusions to the appropriate parties within the customer.
• Request support from GBS space management, implement and realize space management with the customer.
• Follow-up of customer invoicing and promotions via TPM tool & in collaboration with GBS, in order to reach an optimal cost-control.
• Leads the gate process & the input of specific product files in case of new launches specific to the discount channel

Customer/Relationships:

• Be the face to the customer cross department
• Customer wiring: maintain/develop outstanding professional relationship with all relevant contact persons within the customer organization (from head office to outlets) and within all relevant customer departments (purchase, sales, logistics, marketing & communication)
• Permanent contact with the buyer as well for the day-to-day follow-up as for the customer understanding and anticipation on opportunities
• Organisation of WCCE meetings with customer (discovery meeting, big bet meetings, growth summit)
• Organisation of business review meetings with customer
• Excellent relationship with Sector team in order to succeed annual negotiations that are led by sector
• Prepare input for top to top Meetings with our direction board and direction board of the customer and periodical business reviews

Team/ People Management/ Organization

• Deliver a dynamic contribution to the periodical internal meetings in order to share the customer’s point of view (category vision & perspectives, customer strategy, implications,…)
• Represent sales in the structural and Ad Hoc workgroups and debrief the sales organization on all decisions made in the concerned Matrix Group
• Lead customer development projects related to the customer (Cat. Man., logistics, …)
• Leverage GBS capabilities to guarantee high qualitative sales and customer support and development of long term customer relationship management
• Team player: taking others with him/her, collaborative management style with cross functional departments: Strategy and Revenue, Category management, Commercial Finance, Planning , DX (Perfect Store, Insights & data, Shopper marketing) and GBS, but also with colleagues from sector team that lead the annual negotiations. Liaises with colleagues from other customer teams.

Qualifications:

• Master degree or equal through experience
• Min. 5+ years experience in FMCG
• 3-lingual: Dutch – French – English
• Strong business acumen, Profit & Loss attitude & high drive for result to improve profitability
• Strong proven analytical and commercial skills
• Excellent negotiation skills, independent negotiator
• Influencing skills: strong Long term network developer and teamplayer;
• Result-oriented and driven towards growth
• Strong communication, persuasion and relationship management skills with the ability to interact and communicate with different levels in the company and within the customer – open & clear
• Priority management skills and ability to multi-task
• Change Management: how to do it better (internal & external)
• Entrepreneur
• Hands-on mentality
• Digital savviness and e-commerce understanding

About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $86 billion in net revenue in 2022, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit

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